"So what is this Olympics really about? It's about 12 major corporations and their panting ambitions to tap into China's 1.3 billion consumers, the world's third-largest economy. Understand this: The International Olympic Committee is nothing more than a puppet for its corporate "partners," without whom there would be no Games. These major sponsors pay the IOC's bills for staging the Olympics to the tune of $7 billion per cycle. Without them, and their designs on the China market, Beijing probably would not have won the right to host the Summer Games."
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